The Irish Breakfast Cereal Association (IBCA) was established in 1992 in order to represent the interests of the Irish breakfast cereal and oat milling industry at both National and European level. The IBCA is the Irish member of CEREAAL.

The IBCA is committed to communicating the benefits of breakfast and breakfast cereals in order to enhance the understanding of the sector’s contribution among all stakeholders, in particular within the areas of nutrition and health.

Shauna McCarthy 
Irish Breakfast Cereal Association (IBCA)
Phone: +3531 605 1522