Suzanne has over 20 years of experience in the media/marketing sector. Her background in radio and outdoor advertising coupled with her legal and digital advertising expertise ensures that she is equipped to play a leading role in the development of the online advertising industry as CEO for IAB Ireland.
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Richard has spent over 20 years designing research solutions that enable clients across industries to see their markets clearly. He founded RED C in 2003, having spent five years at Lansdowne Market Research (part of the Millward Brown group) as a senior Director/Team leader, and 8 years at ICM Research and Research International in London.
Richard is Vice President of WIN Gallup International group, a collaboration of 75 independent research agencies worldwide that work together to develop products and services, and Chairman of AIMRO the Association of Irish Market Research Organisations.
He is a frequent commentator on consumer trends and politics in Ireland and worldwide.
He has worked extensively on advertising and media effectiveness evaluation, brand development, customer experience measurement techniques and market segmentation, while also being heavily involved in political polling both in the UK and Ireland.
Meabh is Senior Director of Digital Strategy with Spark Foundry part of Core, Ireland’s largest marketing communications company. Previous to her time in Core, Meabh spent over a decade working with Dentsu Ireland holding positions such as Group Strategy Director and Head of Digital.
Throughout her time in media, Meabh has led strategy across some of Ireland’s largest brands spanning multiple categories from banking and finance, utilities, FMCG (fast moving consumer goods), entertainment, motors, retail and cybersecurity. Meabh has extensive experience collaborating across the industry, speaking, and contributing to the digital expertise of the market.
Meabh holds a Mini MBA Brand Management, MSc in Marketing Practices and BSc in Marketing Management.