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There is more to us than meets the eye. An important part of the economy, providing exciting employment opportunities in communities across the country. Strong heritage fuelling cutting edge innovation.
Championing Ireland's best loved drinks brands
Our team works hand in hand with members to ensure we understand the key issues and opportunities so we can best represent their interests.
We take our role in society seriously – we make great efforts to reduce alcohol-related harm without punishing moderate, responsible consumers.
The Public Health (Alcohol) Act was signed into law in 2018. It contains some of the most restrictive measures governing the sale, promotion, price and labelling of alcohol in the world
The drinks industry markets its goods responsibly to the mature audience for which our products are intended
Drinks Ireland supports measures that retailers take to ensure that alcohol products are sold in a responsibly
The drinks industry is committed to providing consumers with meaningful, relevant information
The majority of Irish people consume alcohol moderately and responsibly
