Terra Spirits & Liqueurs: Taking a lead on Green Initiatives

May 06, 2021

Terra Spirits & Liqueurs has won the award for Exemplary Energy Performance by a small and medium-sized business at the 2020 Sustainable Energy Authority of Ireland (SEAI) Energy Awards.

Terra, based in Bailieboro, County Cavan, is the first alcoholic beverage manufacturer to win this prestigious award which has been running for many years and recognises and rewards excellence in all aspects of energy efficiency and renewable energy.

’As Ireland’s largest family-owned producer of Irish cream liqueurs with exports to over 60 countries worldwide, Terra wanted to take a lead position in sustainability measures within the category and within the Irish food and drink sector. Internationally, trade and consumers associate Irish Cream Liqueurs with sustainable and natural ingredients from ‘the green island’ and we are proud to deliver a renewable energy which fully supports this.” Carl Keenan, Sales & Marketing Director.

Having invested significantly in world class energy efficiency and decarbonisation, Terra’s initiatives have, for example, delivered energy consumption reductions of over 25 per cent along with a 30% reduction in oil usage.

The company received the award for a number of projects which included two phases of solar photovoltaics; heat pump installation; wastewater reduction; heat recovery and the transition from oil to Bio LPG. Since winning the SME award, Terra continues to invest in further sustainability initiatives including recently doubling its solar PV farm to over 1100 panels.

As a commitment to promoting the growth of genuinely measurable green initiatives in Irish industry, Terra is keen to share learnings and successes with other manufacturers who are active in this area.